Mobile data usage in the UK ramped up by 28% over 2020, reaching 1,281 petabytes.
(Case in point, total mobile data usage within our own partner base shot up by 500% over 2020!)
Now, mobile data has taken the lead as the single largest segment of the telecoms market.
And if you’re planning for the long term with rounds of funding or building an exit strategy, keep in mind that when it comes to getting your business valued, IoT and mobile data connections are worth about three to five times more than fixed-line connections and other forms of traditional telecoms.
Meanwhile, fixed-line is showing some expensive weaknesses. Broadband outages cost the UK a whopping £5bn and 16 million working days last year.
And no business runs from a single site nowadays. Every business has mobile devices that need connecting. Digital convenience and user experience have taken centre stage.
The bottom line is: your customers aren’t rooted in place anymore. So why should your connectivity be?
Here are four steps you can take right now to start enjoying high margin and recurring revenue streams from mobile data.
Find the opportunities within your own customer base.
But there’s no need to search high and low for mobile revenue opportunities; you’ll have plenty within arm’s reach in your current customer base, no matter what vertical you specialise in.
Find your sector on the table below for examples of how you can use mobile data to help your customers.
Decide what kind of mobile data solution works best for your customer.
Sweeten the deal with value-added services.
You’ll be ahead of the game if you can provide:
(Knowing when to take a static IP can be tricky. Check out our guide to static IPs if you’re unsure.)
Use a portal that lets you monitor and modify your connectivity on the go.
So make sure your service provider offers a portal that makes it simple and easy for you.
A good portal will work as a single window into your entire connectivity suite.
Once you’ve got that, you’ll be able to access every component of your solution from one place. Meaning you can:
Just complete visibility and control over your mobile data.