Kicking off the new year with 400 IoT partners

Onwards and upwards: we’re happy to say we kicked off the year by hitting our 400 IoT partner milestone!

We signed our 400th partner on New Year’s Eve, and rounded out the year with major growth—all by helping partners future-proof their business and connect their customers with intelligent mobile data.

For a long time, the easiest way to differentiate in telecoms was to have the lowest price. This led to a race to the bottom, which sucked the value right out of channel products. You won by offering the same thing as your competitor, but cheaper.

But we’re helping our 400 IoT partners move beyond the game of undercutting, to help their customers overcome real business challenges and reach tangible outcomes. All using intelligent mobile data and value-added services, like static IPs and mobile content filtering.

And we’ve stayed channel-only the whole way. We never compete with our partners—it’s all about finding you new opportunities and building future-proof mobile revenue streams.

Our MD Dan Cunliffe is thrilled with the new milestone. ‘Our partner count is growing faster than ever, and it’s down to intelligent mobile data helping partners win deals and boost their revenue,’ he said. ‘The market is thriving right now, so we’re looking forward to helping even more partners build their IoT and mobile data solutions and grow their business this year.’

To all the partners who’ve joined us: thank you, and stay tuned—there are going to be plenty more revenue opportunities on the table this year if you’re ready to take them.