The IoT is one of the fastest growing markets in the world, yet it is not that simple to pin down in terms of productising it. The reason for this is that quite often the big-ticket items require access to an IoT Ecosystem that will support the opportunity and eventual ROI. If you’re wondering what an IoT ecosystem is, you aren’t alone—every ecosystem is different, and often they can be difficult to define. Yet in IoT, having one based on strong partnerships can be critical to success.
Why Partnership is essential in IoT
This year, Pangea will be attending Comms Business’ Channel Live 2017, the UK’s only ICT specific event where resellers, VARS, and other Channel Partners can openly discuss business opportunities in the industry. Critical to this whole equation is the word partners. It’s not a euphemism for “externally contracted employees,” but rather a relationship built on give and take, where the risks and profits are shared amongst the associated parties.
Deploying an IoT project is often dependent on several moving parts, from application developers and hardware manufacturers, to connectivity providers and everyone in between. This makes having an established and diverse partner base to support all these elements of an IoT ecosystem essential for success.
Additionally, through partnerships you’re given the opportunity to piece together more of the value chain rather than only being one type of provider. This allows you to unlock large revenue opportunities the IoT has to offer across almost every sector.
Power in partnership
In successful partnerships, there is an unceasing commitment to equality, diversity, and flexibility. Collaboration is built upon open and honest communication, as well as direct and consistent interaction. Each person understands their role in the relationship dynamic and what each must do to be successful. Each member is fully supported and encouraged by the other to fulfil all of their individual and collective goals. In this way, a successful partnership is made up of strong individuals collaborating and striving towards shared success.
Here at Pangea we firmly believe in the power of collaborating and our entire business is built around this belief. Synergy is all about the power of creating something whole that is greater than the sum of its parts, and that is why Pangea only operates through a channel of resellers and technology partners. With a combined 55 years of experience in partnering and collaboration within the telecommunications industry, we’ve quickly become the channel’s choice for IoT, specialising in our global IoT ecosystem of connectivity, devices, solutions, and analytics.
Pangea can offer a place in our well-established ecosystem for partners of all shapes, sizes, and backgrounds. We currently have very successful working relationships with application developers, systems integrators, device manufacturers, and IoT vertical solution developers as well as more traditional telecoms providers who see our capability as complementary to their existing product offering. Stop by stand 308 at Channel Live 2017 or fill out this form to book a meeting with us at the event.